Hudson Wine Market
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Hudson Wine Market

About Hudson Wine Market

Located just off the George Washington Bridge, Fort Lee is home to a diversity of cultures. Hudson Wine Market has effectively learned to integrate itself into this unique community.

“I don’t think I realized that my cultural background would play a role in our store,” explains owner Dr. H. Binn Lee, M.D., “but after opening, I saw the unique make-up of this area and how we could be a part of it.”

Born and raised in Seoul, Korea, Dr. Lee moved to the United States in 1970, continuing his career as an orthopedic surgeon until his retirement. Starting on a different path than most retirees, Dr. Lee made the unconventional decision to pursue his passion for wine, following the same meticulous and dedicated approach he had taken in his medical studies. After completing his advanced certificate at the International Wine Institute, he and his wife Bette took a more hands-on approach to his education, traveling through so many wine regions in Europe and the American continents, acquiring knowledge and contacts that would later serve him well during his creation of Hudson Wine Market.

A Surgeon’s Touch

Dr. Lee’s professional background is apparent in the store design itself, which is approachable, clean and highly organized. The wide selection of wine represents the major wine regions of the world, while a temperature-controlled display cellar showcases an impressive number of premium and specialty bottles.

Beyond the vast selection of wine and spirits, the second half the store is designed to resolve a lack of storage. Dr. Lee split the 4,000 square-foot store into two, creating a second area to hold large pallets, cases and magnum bottles. “Dr. Lee examined and took the concept of big-box stores like Costco,” explains wine buyer Bobby Kumm. “The second space was originally created for storage, but we have seen an increasing number of customers coming in and buying in bulk.”

Catering to the Community

Hudson Wine Market offers a selection of products that are a direct reflection of its diverse clientele.

“When we first began, we were mostly focused on wine,” explains Dr. Lee. “But over the course of the years we have recognized the demand for spirits.” Indeed, the significant Russian and Jewish communities, among others in the area, have resulted in an impressive offering of vodkas. And while the Asian spirits section of the store has continued to grow, Dr. Lee notes that many of his Asian customers have been showing the increasing interest in wine, in large part due to the newly researched and professionally and non-professionally media reported health benefits of wine consumption.

Dr. Lee offers wine classes for different groups and gatherings, where he discusses these benefits as well as the necessary and utmost precautions that should be taken with alcohol.

Another popular aspect of the store is Dr. Lee’s aggressive pricing policy – a practice that has seen increasingly positive results following the creation of the store’s website, allowing it to greatly expand its customer base.

Following the successful model of Hudson Wine Market, Dr. Lee and his wife have also developed Riverside Wine Merchants, located south of Edgewater at the Hudson River side across from Manhattan.

When asked about the possibility of pursuing another venture, Dr. Lee simply laughs: “No, I don’t think so. After all, I just want to enjoy my retirement, my time.”

Japan Russia. South Korea.
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Hudson Wine Market
1638 Schlosser Street
Fort Lee, NJ 07024
Phone : 201.346.0101
Customer Service Email

Hours: Mon - Thur 10-8
Fri - Sat 10-8:30
Sun 11-6
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